Ashima—our visionary and passionate entrepreneur—turned her deep love for children’s fashion into this incredible journey. From day one, she has meticulously hand-picked every collection piece, listened attentively to customer feedback, and poured unwavering dedication into building a brand families can wholeheartedly trust. Her hands-on approach ensures that every stitch, print, and detail reflects our values of quality and care. Under her leadership, Forever Kids has grown from a humble idea into a trusted name in children’s fashion. Through her vision, Forever Kids continues to bring joy, creativity, and comfort to every child, while creating a lasting impact on the world of children’s fashion. Her journey is a testament to the power of vision, passion, and dedication — qualities that continue to shape Forever Kids into the beloved brand it is today.